Privacy policy

Privacy Policy
Effective Date: June 24, 2025

Introduction
Boutique Cornwall (“we”, “us”, or “our”) operates this website and store, including all related features, tools, content, and services (collectively, the “Services”), to provide you with a curated shopping experience. This Privacy Policy describes how we collect, use, share, and protect your personal information when you visit, access, or use our Services.

By using our Services, you agree to the terms of this Privacy Policy. If you do not agree, please do not use the Services.


1. Personal Information We Collect

We may collect the following types of personal information when you use our Services:

Contact Information: Name, email address, phone number, billing and shipping address.

Account Information: Username, password, preferences, and settings.

Payment Details: Card information, payment confirmation, and transaction history.

Order and Transaction Data: Items viewed, added to cart, purchased, returned, or exchanged.

Device and Technical Data: IP address, browser type, operating system, device identifiers.

Usage Data: Interaction with the website, session duration, and referral URLs.

Communications: Any correspondence with us, including via email or customer service forms.

We only collect personal information that is relevant and necessary to provide our Services and comply with legal requirements.


2. How We Collect Information

We collect personal data from the following sources:

Directly from You: When you create an account, make a purchase, or contact us.

Automatically: Through cookies and tracking technologies as you use our website.

From Third Parties: Such as payment processors, delivery services, and analytics providers (including Shopify).


3. How We Use Your Information

We use your personal information to:

Provide and fulfill our Services, including processing orders and shipping items.

Manage your account and personalize your experience.

Send you updates, order confirmations, and customer service messages.

Send marketing communications (only with your consent where required by law).

Analyze and improve website functionality and user experience.

Detect and prevent fraudulent or unauthorized activity.

Comply with legal obligations.

We do not sell your personal information.


4. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your experience, analyze traffic, and deliver targeted ads. These may include:

Essential Cookies – Necessary for site functionality (e.g. shopping cart).

Analytics Cookies – To understand how users interact with the website.

Marketing Cookies – To deliver ads based on your browsing behaviour.

You can manage or disable cookies through your browser settings or through the cookie consent banner where applicable. For more information, visit our [Cookie Policy] or adjust your preferences via our cookie settings link.


5. Sharing Your Information

We may share your personal information with:

Shopify – As our e-commerce platform, for site functionality and order processing.

Service Providers – For services like shipping, payment processing, marketing, and IT support.

Marketing Partners – With your consent, to deliver relevant ads and promotions.

Legal Authorities – If required to comply with law, legal process, or to enforce our terms.

Shopify may use anonymized and aggregated data across its platform. For more information, refer to the Shopify Privacy Policy.


6. International Data Transfers

We may process your data outside of your country of residence, including countries that may not provide the same level of data protection. When transferring personal information outside the UK/EEA, we rely on Standard Contractual Clauses or other legally recognized mechanisms.


7. Data Retention

We retain your personal information for as long as necessary to:

Provide you with the Services

Comply with our legal obligations

Resolve disputes and enforce agreements

When no longer needed, your data will be securely deleted or anonymized.


8. Your Rights and Choices

Depending on your location, you may have the following rights:

Access – Request a copy of the personal data we hold about you.

Correction – Request correction of inaccurate or incomplete data.

Deletion – Request deletion of your data.

Portability – Receive your data in a portable format.

Object/Restrict Processing – In certain situations, request limited use of your data.

Withdraw Consent – At any time, where processing is based on consent.

You can opt out of marketing emails by clicking the “unsubscribe” link in our emails.

To exercise your rights, email us at: info@boutiquecornwall.com

For residents of California, the UK, or the EEA, additional rights may apply under applicable data protection laws like CCPA or GDPR.


9. Data Security

We implement reasonable security measures to protect your personal information. However, no system is completely secure. Please use secure methods when communicating sensitive information.


10. Children’s Privacy

Our Services are not intended for children under 16 (or under the age of majority in your jurisdiction), and we do not knowingly collect personal information from minors. If you believe we have collected such data, please contact us and we will delete it promptly.


11. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for their content, terms, or privacy practices. You should review those policies before submitting any personal data to those sites.


12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we do, we will revise the "Effective Date" at the top of this page and notify you as required by law.


13. Contact Us

If you have questions or concerns about this Privacy Policy or wish to exercise your rights, contact us at:

Boutique Cornwall
Holly Tree House, Chapel Road,
Leedstown, Hayle, Cornwall TR27 6BD, GB

Email: info@boutiquecornwall.com

Tel: 07983546722


Shopify as a Data Processor
Shopify acts as a data processor and supports our website. You can learn more about how Shopify handles personal information by visiting: https://www.shopify.com/legal/privacy.